Pčelarstvo Jevtić
The same identity, from a jar to a shop.
Identity & direct commercePilot
The project
I designed the mark, labels and declarations for meadow and acacia honey, then designed and built the website and shop. The work gives a family apiary in Mračaj one visual language across packaging and direct sales. The shop is in its pilot phase.
My contribution
- Identity & illustration
- Labels & declarations
- Website
- Online shop
Identity on the jar
The mark, illustrations and label continue into the meadow-honey presentation.
Directly from the apiary
Meadow and acacia honey are connected to the pilot shop.



